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Mattel reveals 2012 WWE action figure packaging) O8 {: J- }! p% k+ Q
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; } j8 h1 C1 R7 r) QFor 2012, Mattel unleashes an all-new look to their WWE product packaging.) O/ o8 _) V: W- \' Y c
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6 t3 n) a/ x: l P* Q; V# |8 ]The new packaging is based on the dynamic, aggressive poses of WWE Superstars, themselves.
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3 e" m* P2 t* @4 O/ W* |; Q: uMattel's package designers worked with WWE over a three-day period to shoot original, all-new images of WWE's ring warriors.$ |5 a' _; T: H0 v
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9 ^& z4 P7 `& Q% gMore than 75 Superstars were photographed, including The Game.( j. R: Y1 T: X" a+ L \
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Behold: The new look of Mattel's WWE Basic Series!
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The initial rollout of Basic Series figures bear a numbering scheme, kicking off with Rey Mysterio at No. 1.
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All Basic Series going forward will not be numbered, though Mattel will continue to release six new Basic figures each month.
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3 B2 Y& K$ `+ }, zWWE's Queen of Cougardom, Vickie Guerrero, makes her Mattel debut in Basic Series 1.
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+ c0 Z0 u7 t9 k- LAll Superstars, Divas and Legends making their first appearance in a Mattel line will include a packaging sticker indicating their milestone release as a true collector's item.
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In 2012, Mattel two-piece figure series will be "Battle Packs" featuring rival Superstars.
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Battle Packs will also include accessories in every pack.
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% h" G$ Z0 u9 \5 i$ n2 W5 ELike the Basic Series, Mattel's Battle Packs card backs will feature other Superstars in the series, using their unique photos.' ~1 v3 G' x2 \+ E4 l
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( M$ w! A7 G4 p, y/ h) e) m+ pLike Vickie Guerrero, Alex Riley makes his Mattel action figure debut. A-Ry joins The Miz in their Battle Pack.
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Riley visited Mattel's world headquarters to see the entire figure-making process, including package design.
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Mattel's WWE Elite figures are also updated for 2012.
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% S. ~% S8 X# Q6 OThe Elite Collection continues its numbering with series 12 as the first of 2012.# `2 h& v3 u3 Q; `! M
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The Viper is among the Superstars featured in Elite Series 12./ o- X6 O) i; z, v p* T! P/ [
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Not only WWE action figures will have the updated look for 2012 ...- E b# k& y* _ Y$ M) _
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... accessories like the Championship Belt assortment boast the fresh look for the new year. |
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发表于 2011-9-27 06:42
发表于 2011-9-27 06:46
